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Hazel Q.

You found me.

Contact Me

You’re probably here because you were internet sleuthing me for some reason. Here, I’ll help you out:

How I Help Small Businesses
Personal user manual.
Embarrassing photos from my youth.
Background check and court records.

We believe that everyone should have access to effective marketing strategies, regardless of their resources or size of the business. 

We founded The Clever to break down barriers and level the playing field for small businesses, by providing affordable and efficient marketing solutions and creating a more inclusive and equitable business world.

About Hazel QUimpo

Meet Hazel Quimpo, Founder of The Clever Marketing Agency for Small Businesses

Hey there, I’m Hazel! I’m a fractional CMO, principal marketing strategist and founder of The Clever, a marketing agency for small businesses. I’m a solopreneur based in Long Beach and I’m positively obsessed with this city and its businesses. I believe that small businesses should have access to the same marketing strategies and tools as big companies, but unfortunately, the industry has become overcomplicated and bloated. My mission is to change that.

Hazel’s Marketing Experience and Expertise

I’ve been involved in marketing for tech companies for years, and have worked on the other side of the small business relationship. I’ve had the privilege of working with well-known companies like Yelp, Automattic, WordPress, and more. I’ve also founded several communities and am a huge believer in community-led growth.

How The Clever Can Help Your Business

At The Clever, we specialize in building marketing engines that drive growth for your business, and we use the Clever Method to help you get there quickly, efficiently, and with no BS. We don’t believe in one-size-fits-all solutions, which is why we tailor our services to meet the specific needs of each individual business.

Passion for Community and Building a More Equitable World

I am a feminist entrepreneur who is passionate about social justice and building a more equitable world. We are committed to creating an inclusive, empowering, and respectful environment for everyone who works with us.

Let’s Make Your Business Successful Together

So if you’re a small business owner or solopreneur feeling overwhelmed with all the different aspects of growing your business, let us help you. We’re here to be your partner in success and take your business to the next level.

Some things I'm pretty into

I’m a marketer-event-planner-writer-strategist who has done a lot of jobs and in always into conversations to talk about any of those things.

Tap any of these cards to see highlights.

MARKETING & BRANDING

I don't know what good I would have served in ancient times, but today I can market the hell out of most things - especially tech and software-related things.

Some Highlights

Leading the launch of StellarWP as a brand within Liquid Web.

Building marketing systems from the group up for a number of startups and tech companies

The Events Colander, a fun branded joke

COMMUNITY

Building communities and rallying people around a common cause is a passion of mine and something I often find myself returning to for fulfillment both professionally and personally.

Some Highlights

Launching the first Orange County, CA community for Yelp and growing it from nothing to half a million subscribers.

Building a community & a huge "Coachella for Kids" event called Littlepalooza for families in Long Beach called LB Littles.

WORDPRESS & SAAS

I'm as obsessed with tech tools as a consumer as I am as a marketer. These days I run marketing for Stellar WP which is squarely in this world and it's a place I love being.

Some Highlights

Grew email subscriber base 10x in 4 months

Built countless leadgen funnels and expert and getting in front of the right customer at the right time when it comes to world of WordPress.

EVENTS

This was the place I thought my career would end up. I've done so many events, I now have an uncanny ability to spout out the fire-marshall approved capacity of a room within 5 seconds.

Some Highlights

An all bacon-themed party (complete with Bakon Vodka) for 1,200 Yelpers.

The ultimate "Coachella for kids" music festival: Littlepalooza

Around 100 weddings

NOTION

Did I mention I'm obsessed with tech tools? This is my faves of late. Planning on releasing a few templates later this year.

Some Highlights

Now true highlights here yet, but I did built out a whole task, wiki, and project system for Stellar WP that I'm pretty jazzed about.

LONG BEACH

This city has my heart.

Some Highlights

Went to college here. Fell in love here. Had kids here. Started so many businesses here.

A cause I care about

An estimated 40,000 people are incarcerated for cannabis offenses, while cannabis is legal in more than half of the United States.

That’s some bullshit.

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LET’S TALK ABOUT HOW WE CAN LEVEL UP MARKETING FOR YOUR BUSINESS.
FILL OUT THE FORM HERE, OR TEXT US AT ‪(562) 384-7407‬ AND WE’LL GET RIGHT BACK TO YA!

As a local business owner and solopreneur myself, I understand the unique challenges and struggles that small businesses face on a daily basis. That’s why I founded The Clever, a marketing agency dedicated to helping small businesses in Long Beach and beyond thrive.

I believe that small businesses should have access to the same marketing strategies and tools as big companies, but unfortunately, the industry has become overcomplicated and bloated. But I’m here to change that.

At The Clever, we specialize in building marketing engines that drive growth for your business, and we use the Clever Method to help you get there quickly, efficiently, and with no BS. We don’t believe in one-size-fits-all solutions, which is why we tailor our services to meet the specific needs of each individual business.

Our team of experts is skilled in everything from SEO and PPC advertising to social media marketing and email campaigns. We specialize in branding and identity design, as well as creating engaging content that drives sales. We’ll help you stand out in your industry and achieve the success you deserve.

But it’s not just about the numbers, it’s about creating a sustainable business that aligns with your values and serves your community. We are committed to creating an inclusive, empowering, and respectful environment for everyone who works with us.

So if you’re a small business owner or solopreneur feeling overwhelmed with all the different aspects of growing your business, let us help you. We’re here to be your partner in success and take your business to the next level. Contact us today to schedule a consultation and let’s make it happen!

What's a personal user manual?

Okay, it sounds sterile, but I’m a big believer in personal user manuals as a way of fostering psychological safety at work. Helping diminish ambiguity and work styles, where possible goes a long way with that. 

Basically, it’s a doc outlining how you like to work, collaborate, communicate, and receive feedback.

Hazel's Personal User Manual

This Notion board is also a template where you can copy and create your own too.

A bit about psychological safety at work

Psychological safety refers to an individual’s perception of the consequences of taking an interpersonal risk or a belief that a team is safe for risk taking in the face of being seen as ignorant, incompetent, negative, or disruptive. In a team with high psychological safety, teammates feel safe to take risks around their team members. 

They feel confident that no one on the team will embarrass or punish anyone else for admitting a mistake, asking a question, or offering a new idea.

Amy Edmonson has shared lots of really interesting talks around psychological safety at work, especially when it comes to leadership.